Steal This Idea!: Rooftop Films

08/16/09  Print This Post Print This Post    3 Comments      Written by Julie Schwietert
    Share

Photo by author

In this first article in an occasional series, “Steal This Idea!”, Matador Change editor Julie Schwietert highlights one urban initiative that could be adapted for your own city.

The idea behind this new series is to show off cool projects from around the world that can be adapted and implemented in your own city. We kick off the series in New York City.

Project Name:

Rooftop Films

The Big Idea:

Rooftop Films partners with 15 venues–from museums and high schools to old factories–to show “underground movies outdoors” during the summer months. For just $9.00 USD, New Yorkers can enjoy films from around the world each weekend–as well as a view of the city most people never see. Most of the films are shown on the venues’ rooftops– hence the name Rooftop Films.

The films selected for each event are organized around a theme that’s customized to appeal to the neighborhood where the venue is located. And each screening is preceded by live music and followed by a filmmaker Q&A and/or after-party (with free drinks!).

But Rooftop Films is a lot more than a summer festival that brings together people to enjoy films they’d be unlikely to see elsewhere.

The organization also contributes $1.00 from every ticket sold to fund filmmakers’ new productions and teaches film appreciation and production classes to high school students.

History:

Rooftop has been showing films in New York City since 1997 under the direction of filmmaker Mark Elijah Rosenberg. From Rooftop’s website:

“[Rosenberg] was looking for an innovative way to get people together for screenings of new short films. … [I]nstead of trying to rent a small dingy theater, Rosenberg got out his 16MM projector, a cheap sound system and a big white sheet and invited everyone he could find up to the roof above his little apartment. Hundreds came out, many with their films in tow, and the movies were screened deep into the night amidst the water towers and pigeon coops of the East Village skyline.”

When his landlord got wind of the rooftop film fest, Rosenberg had to scout for alternative locations, which wasn’t a bad thing. Rooftop’s gone from a gathering of friends and artists to a city-wide event that’s open to the whole film-loving public.

Logistics:

Sure, Rooftop has fancy projectors and screens now, but it got its humble start with a bed sheet tied up between two poles. You can do the same. Scout your local thrift store for a projector or see if a local non-profit wants to partner up with you– they loan you a projector; you give them some exposure.

And you don’t need a roof– a little patch of lawn will do just fine.

For More Information:

For more information about Rooftop Films, visit the organization’s website.

Community Connection:

Love movies? Check out our guide to the world’s best film festivals.


    Share

About the Author

Matador ID: collazo

Julie Schwietert is the managing editor of Matador Network. She contributed a chapter to the recently published book, The Voluntary Traveler, and is currently working on five features for Fodor's Puerto Rico, 6th Edition.

3 Comments... join the discussion!

Leave a Comment

Get Matador in your inbox and around the web.

Sign up for our FREE weekly newsletter.


View full list of RSS feeds

Jump To Category:



Explore the Community



Popular Stories on Matador

Matador member to watch: Gabriela Garcia

"I’m constantly amazed at how few places, cultures, o... 

Kaffir Lime, Candy Canes & Almond Joy: 10 Alternative Martinis

The martini might be the most loosely defined drink in ... 

Meet an Expert: Egypt

Meet Nick Rowlands. He's our man with the master plan i... 

5 Out-There Hybrid Sports

Chess boxing, Football tennis, Bossaball: whether chaot... 

Gracefully Becoming A Golden Oldie

The advantage of youth is obvious. Rosie Horne shows us... 

How to Discern Fallacious Arguments

Writers working in nonfiction, including travel

Diving Deeply Into the Joy Of Deliberate Living

Do you choose your life or does your life choose you? T... 

Photo Essay: At Home With Technomadia

Technomadia's Chris Dunphy and Cherie Ve Ard give you a... 

Dive the Great Lakes, Save a Shipwreck

The Great Lakes contain some of the best-preserved ship... 

A Traveler's Guide To The History Of Death

Learn how the changing face of death has varied across ... 



Focus


Blogroll




Editor Blogs